What are the requirements for designing tea packaging boxes

What are the requirements for designing tea packaging boxes

Tea culture has been very popular in China since ancient times, and there are many tea brands on the market. To stand out, besides good tea quality, a good gift box design will attract consumers to stop and purchase. The materials, colors, patterns, text and other elements in tea packaging design are closely related to the product. The most crucial issue is how to accurately and quickly convey product information, which is the top priority for designers. This is also the standard for measuring whether a packaging design is excellent.

The pattern design of tea packaging can make the product more vivid and interesting.  So what are the requirements to pay attention to in the design of tea packaging boxes?

Protective performance: The design of tea packaging boxes should ensure that the tea leaves are not affected by crushing or deformation during transportation and storage, ensuring the quality and freshness of the tea leaves.

Display performance: Tea packaging boxes not only need to have the function of protecting tea, but also need to have display performance that attracts customers and reflects brand image. Design should focus on the aesthetics and uniqueness of the product to attract consumer attention.

Touch experience: The materials and texture of tea packaging boxes should match the quality and variety of tea, providing consumers with a high-quality and high-quality feel experience.

Label information: The label information on the tea packaging box should be clear and include information about the variety, origin, picking time, quality, and other aspects of the tea.

Opening method: The opening method of tea packaging boxes should be convenient for consumers to access and repackage tea, usually using door style designs such as zipper, open and close, and lock buckle.

Safety and Environmental Protection: The materials used in tea packaging boxes should not only be aesthetically pleasing and textured, but also comply with safety and environmental standards to prevent harmful substances from contaminating tea, ensuring consumer health and food safety.

Tea types: Due to the different color, shape, aroma, and taste characteristics of different types of tea, the design of tea packaging boxes should pay attention to the characteristics and styles of different teas, and create a personalized tea brand image for consumers.

The text of tea packaging gift boxes is also an important part of design. A packaging can be without any decoration, but it cannot be without text. Just like the same person, they must have a name. The text of tea packaging must be concise and clear, fully reflecting the attributes of the product. It is not suitable to use overly complex and difficult to recognize fonts. Too rigid and pointed fonts are not suitable. Tea is a traditional and ethnic product, and Chinese calligraphy art has a long history and strong artistic and ornamental value. Calligraphy can be appropriately used to reflect the profound charm of tea culture and the long cultural history of the Chinese nation. That is the best, but it should be easy to understand, read, and easy to appreciate. Recognize fonts that are too hasty or unclear. Use fewer fonts and consider the consumer's recognizability to make them clear at a glance.