Blind box packaging opens up the era of personalized customization

Blind box packaging opens up the era of personalized customization

Recently, in the blind box market, blind box packaging boxes have received widespread attention due to their unique creativity and environmental protection concepts.

The SINST blind box packaging box uses biodegradable materials, which not only reduces the impact on the environment, but also reflects the brand's social responsibility. In terms of exterior design, it incorporates popular artistic elements, with bright colors and exquisite patterns. Each blind box packaging box is like a small artwork, making people unable to put it down. When consumers purchase blind boxes, they are not only attracted by the mysterious products inside, but also by the exquisite packaging box. The brand stated that they hope to inject new vitality into the blind box market through this innovative design, while also guiding consumers to pay attention to environmental issues.

With the continuous changes in consumer demand, personalized customization has become a new trend in the market. The SINST blind box brand has keenly captured this trend and launched personalized customization services for blind box packaging boxes.

Consumers can choose the color, pattern, material, etc. of the packaging box according to their preferences, and even print their name or photo on the packaging box. This personalized customized blind box packaging not only meets consumers' pursuit of uniqueness, but also becomes a commemorative gift. Whether it's giving to friends or collecting for oneself, it has high value. After the launch of the brand's personalized customization service, it has received widespread praise from consumers, and the order volume continues to rise, bringing new development opportunities to the brand.

The main types of blind boxes are as follows:

Trendy blind box: a product that combines trendy toys with blind box forms, it is currently the mainstream of the blind box market, usually featuring cute and cool cartoon characters or uniquely designed characters by designers, with high collection and viewing value, such as Bubble Mart's Molly, DIMOO and other series of blind boxes.

Stationery blind box: Selling stationery products in the form of blind boxes, containing various stationery items such as pens, notebooks, erasers, etc. Due to their relatively low price and practicality, they are popular among student groups.

Beauty blind box: the box contains all kinds of beauty products, such as lipstick, eye shadow, powder blusher, etc., and consumers do not know the specific product content before purchasing, which increases the interest and surprise of purchasing.

Food blind box: A blind box containing food as its content, which may include various snacks, beverages, desserts, etc., to satisfy consumers' desire to explore delicious food.

Archaeological blind box: Combining archaeological elements with blind boxes, consumers can experience the process of archaeology by excavating the "cultural relic" models in the blind box, which has certain educational significance and fun.

Consumers who purchase and collect blind boxes usually have a high interest and enthusiasm for them, and are willing to spend time and money to purchase blind boxes to satisfy their desire for collection and the pursuit of surprises.

The trading venues and market environment for blind box products, including online e-commerce platforms, offline physical stores, blind box vending machines and other sales channels, as well as the scale and development trends of the blind box market. Using the uncertainty and surprise of blind boxes to attract consumers, increase product sales and brand awareness, many brands will adopt blind box marketing to promote their products.